Online Reputation Archives

Reputation.com & Brand.com Blacklisted by Google – $70M+ Risk

2021, Blog, Online Reputation / By Barry Hurd

[vc_row][vc_column width=”1/1″][vc_column_text]If anyone had any questions, Google is *still* on a mission to squash reputation management firms that use questionable solutions that violate Google’s policies. Plenty of smaller reputation management firms have been targeted by Google in the past, but Google had upped the ante by completely removing “industry leaders” Reputation.com and Brand.com from search …

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PII 2012 – Brand Reputation: The Role of Privacy in Communication

Archive, Blog, Social Media Policy, Social Media Training / By Barry

I’m looking forward to moderating a panel at the Privacy Innovation Identity conference( PII 2012 ) next week. Join our panel on Tuesday the 15th to hear a great conversation and engage the experts. Brand Reputation: The Role of Privacy in Communications • Moderator: Barry Hurd (Linkedin), Managing Director, Epiphany Metrics @BarryHurd • Mary Ludloff …

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Gaming Klout Scores, 10 problems with the business of scoring people

2021, Blog, Online Reputation, Social Media Policy, Social Media Training / By Barry

I’ve been constantly entrenched in a decade of being a social scientist and data researcher. This has been mixed with a variety of data mining companies, social intelligence platforms, search engine strategies, and market analysis projects. All of these things revolve around the core elements of social data, influencer analysis, and new media integration. My …

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Corporate Reputation on Complaint Sites

2021, Blog, Online Reputation, Reputation Management / By Barry

In February 2002 Forbes.com wrote an interesting piece about “The Best Corporate Complaint Sites.” The author wasn’t talking about the customer care site ran by the company, but sites that were launched by aggravated consumers who wanted to be heard. The best complaint sites included a list of top brands that had aggravated so severely …

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Reputation Management and 15 questions to avoid a crisis

2021, Archive, Blog, Online Reputation, Reputation Management / By Barry

The story of reputation management in a crisis is fairly common: a businesses finds themselves in the center of a controversy spinning out of control on the web.

Local Business Reputation – preventative process

2021, Blog, Online Reputation, Reputation Management, Social Media Training / By Barry

This article goes into some of the tactics for having a strong local presence. While I originally wrote these steps up for a personal friend who owns a local restaurant, these tips apply to any business that has a real world presence. These tips for local business reputation also apply whether you have a single …

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Reputation Management from the Muppets Point of View

Archive, Blog, Online Reputation, Uncategorized / By Barry

There are a lot of different ways to look at online reputation management. As a trend, the topic (some would say crisis) of reputation management is going through some really interesting transitions. I have been writing about the topic of online reputation for almost a decade, ranging from offering professional domain names to ceo reputation …

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