Reputation management extends beyond simple reviews of personal names and corporate brands. Reputation management is not limited to simple search engine optimization or negative press online. The basic act of ‘finding things’ through search engines and social conversation on services like Twitter and Facebook creates a huge opportunity for malicious individuals to make a lot …
Reputation Management – When Your Name is Dangerous Read More »
As someone who works with multiple projects and hundreds of social audiences: social network management requires me coordinate a multi-faceted personal brand and engage with hundreds of different conversations. Clients I work with are often in the same boat, especially when I work with executives who need to maintain a “face of the company” and …
Social network management, its about relationship perspective Read More »
Two weeks ago the Wall Street Journal briefly covered the fact that reputation management and privacy oriented start-ups are beginning to see investment turn-around. I’ve posted the video below for educational purposes. From my perspective the interesting issue is that there are companies out there “ruining” reputation in the name reputation management, yet individuals using …
Reputation Management, privacy start-ups getting investment Read More »
If you care about your career and the people you know (aka Reputation Management), I’m simply going to say this: do yourself a favor and spend an hour reading the links below. There is A LOT of change happening in the business world: with big opportunities and risks materializing every day. Aside from personal gossip …
Reputation Management, digital identity and your life Read More »
Last week I had another great webinar and follow-up discussion with senior level HR and recruiting staff at a variety of blue-chip corporations. If you didn’t have a chance to attend the webinar, I captured a screencast of the presentation portion. If you would like to be included in the Q&A portion, make sure to …
Corporate Reputation and Online Recruiting with the WSJ Read More »
A little story with several points: I was browsing through recent changes to Facebook today, exploring some of the ways a user can track and consolidate information about a network. While researching this topic, I saw that Hanson Hosein (the Director of UW’s Masters in Digital Communications group @hrhmedia) had “liked” the new Edelman Trust …
Employers who believe that they “control the world” of communication and personal exchange need to examine methods of participating and leveraging existing channels.
A few weeks ago I had the opportunity to share my expertise with a group of financial executives on a webinar that was hosted by the Wall Street Journal. If you have twenty minutes and would like to expand your thinking about how enterprise business can use social media (and be actionable, results oriented) then …
Social Media Recruiting with the Wall Street Journal Read More »
In the past month (aka last five years), I have been writing a bit about online reputation. We are finally seeing a critical mass of adoption happening where more traditional business users are connecting with opportunities and risk associated with executive reputation. An example from last month was when I co-sponsored and presented a webinar …
