Reputation Management

Reputation.com & Brand.com Blacklisted by Google – $70M+ Risk

[vc_row][vc_column width=”1/1″][vc_column_text]If anyone had any questions, Google is *still* on a mission to squash reputation management firms that use questionable solutions that violate Google’s policies. Plenty of smaller reputation management firms have been targeted by Google in the past, but Google had upped the ante by completely removing “industry leaders” Reputation.com and Brand.com from search …

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Gaming Klout Scores, 10 problems with the business of scoring people

I’ve been constantly entrenched in a decade of being a social scientist and data researcher. This has been mixed with a variety of data mining companies, social intelligence platforms, search engine strategies, and market analysis projects. All of these things revolve around the core elements of social data, influencer analysis, and new media integration. My …

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Reputation Management and work life balance

I was prompted by a friend to answer a question regarding reputation management on Quora.com. A lot of my personal and professional connections have asked me this question, but I didn’t walk them through some of the social details included in my answer below. This is the ‘softer’ side of reputation management. It isn’t about …

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AVVO ratings, why lawyers and doctors should be scared

If you are a lawyer or doctor, or have a client or friend that is a lawyer who runs a law website, they really need to read this and ask some complex questions. Lets face it, there are many professions that don’t really think about marketing. There are even some industries that are designed to …

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Reputation Management, the business value of who you are

Two years ago I wrote a white paper regarding the value of reputation management (see below) and the connection points within social media, public relations, executive branding, and business impact. These elements tie together to form the foundation of reputation management: with the business impact (both risk and reward) driving the primary strategic direction of …

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Reputation Management – When Your Name is Dangerous

Reputation management extends beyond simple reviews of personal names and corporate brands. Reputation management is not limited to simple search engine optimization or negative press online. The basic act of ‘finding things’ through search engines and social conversation  on services like Twitter and Facebook creates a huge opportunity for malicious individuals to make a lot …

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Reputation Management from the Muppets Point of View

There are a lot of different ways to look at online reputation management. As a trend, the topic (some would say crisis) of reputation management is going through some really interesting transitions. I have been writing about the topic of online reputation for almost a decade, ranging from offering professional domain names to ceo reputation …

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