Barry

Barry Hurd is President, author, speaker, and voice of 123 Social Media. As a professional in the online marketing space, Barry has spent over fifteen years working on projects of all shapes and sizes. As an author and prolific blogger, he has reached audiences around the world. Since the mid nineties, Barry has been involved in numerous efforts to bring forth technical innovation through online business models: past projects have included NIKE, REI, TMP Worldwide, Monster.com, Verizon Superpages, Intuit, and RIS Media.

The truth about ReachLocal

http://www.forbes.com/sites/groupthink/2013/03/14/why-companies-like-groupon-yelp-and-reachlocal-arent-dominating-the-local-space/   http://www.pissedconsumer.com/reviews-by-company/reachlocal/reviews.html   http://www.jm-seo.org/wordpress/2011/11/07/reachlocal-reviews-is-the-fox-guarding-the-hen-house/ webmaster forumu

Marketing Automation

It’s a question that inevitably arises when looking for enterprise marketing technology: do I choose a single, seamless platform, or go with the best solutions for each channel, attempting to merge them together? Tim Walters, principal analyst and partner at Digital Clarity Group, will provide a framework for this decision making process, examining which marketing solution aspects to …

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SEO Tools for Excel

As we all know Excel and Google Docs can be great tools for any SEO consultant. Hook Google Docs or Excel up to API’s from Google, SEOMoz, SEMRush or any other tool you like to pull in data and you can begin to automate some key tasks like keyword research, ideas for content generation, and …

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Competitive Intelligence and Online Privacy, NSA Leaks from Edward Snowden

In preparation for attending the Privacy Identify Innovation conference here in Seattle with peers, my recent conversations have been around the  kind of data that Edward Snowden and related NSA leaks stirred up. These conversations live in another dimension almost as spooky as the Twilight Zone. While the NSA is in the center of this …

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Seattle News and Social Media – Part II – Keywords

If you read part I of Seattle News and Social Media, you are probably beginning to ask some of the right questions about how news drives traffic and attention. As we dive deeper on how Seattle News is consumed, we need to understand how keywords are related to it. This section will cover some strategies …

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