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6 obstacles that prevent social business ROI

If you are in a larger business, I hope this article gives insight to why there are certain broken processes at both the organizational and market level.

It talks about the fundamental flaws that inhibit organizations from utilizing talent that can do amazing things for your organization.

It can be a little bit like space exploration

If we gauged the NASA program by the number of successful launches we’ve had,

the metric would be not only meaningless, but fundamentally broken.

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No Broken Bones with Competitive Intelligence

When the web emerged decades ago, few of us would have realized the sheer volume of information that we would digitally create, share, cultivate, and engage with.

I’m going to tell you how five basic problems demand the need for acting smarter and give some pointers for fixing these basic problems by wrapping them into the way you think about competitive intelligence.

AND

I’m going to do it with a sports metaphor Read more