Posts

What is Syndicated Media?

SYNDICATED MEDIA
In the digital world, anything and everything will end up in places you never expected: copies of white papers will be indexed by search engines, aggregation sites will attempt to categorize your information, and even employee data will reside on hundreds of different sites.

WHY IS IT IMPORTANT
For the past decade it has become generally accepted that having certain information on services like Google and Yahoo exposes your information to internet users who would otherwise have never seen it. When understood properly; every piece of owned, bought, and earned media can be resurrected as syndicated media. Read more

How to write a resume, interactive personal branding 101

How to write a resume? This was once a simple question.

In the past, a resume really had one purpose… to get our information in front of a specific set of eyes (the hiring manager) and detail our work capabilities.

In today’s marketplace we are now faced with having a “digital presence” that is collected from dozens of sources across the web: ranging from news stories, personal updates from social networks, friends placing information about us online (images, video, commentary), and aggregation sites collecting our information.

As a contributor to many executive campaigns over the years, the basis for writing a resume has remained very consistent: create  a bio, a summary, and an impact “selling” statement.
Trim the fat, but ad enough detail to get your introduction made.

Rather than write your own resume, my recommendation to standout for professionals is to have your network write the resume.

How to Write a Resume ?
It is really simple:
take these five questions Read more