We take immense amounts of data and turn them into leads.
STRATEGY
IDENTIFICATION
ANALYSIS
ACTIVATION
IMPACT
OUR TEAM
EVERY member of our team has a decade or more of online business experience, allowing us to ask the right questions to implement successful strategies.
We’ve combined a number of past experiences in start-up development, corporate product launches, and agency development to take advantage of our network of subject matter experts and platform partners to deliver exceptional campaigns that are uniquely positioned to target emerging opportunities.
EXPERTISE + DATA
Our team uses industry leading methodologies utilizing advanced data tools and comprehensive technology platforms.
This includes influencer analysis, brand monitoring, real time targeting, multi-screen models and local hyper media elements combined with traditional and digital marketing.
We’ve worked with brands big and small to develop entirely new ways of improving the customer experience (and revenue too!)
GET IN TOUCH
Some things we do...
Social Engagement
Give people a reason to get engaged; trending content, social data, and sales metrics.
Influencer Targeting
We know how to create and target lists from competitive and market research.
Paid Advertising
Enhance campaigns by targeting audiences with best-in-class tactics across multiple platforms.
Landing Pages
Target audiences by creating dynamic content, personalized experiences, and multi-touch funnels.
Event & Tradeshow
Utilize experiential marketing across real world and virtual events to grow your audience.
Competitive Strategy
Reach the right decision makers at the right time by understanding the market landscape.
PERSONAS
We create disruptive client results by understanding core behaviors and identifying characteristics of who we are trying to reach.
What is a Persona?
Personas are classifications of the ‘ideal individual’ that your organization works with: ranging from prospects, customers, employees, executives, investors or even industry journalists.
Persona Research
Data is collected through both qualitative and quantitative methods to examine both internal (proprietary) and external (market) data. Sometimes the best box is the one we think outside of.
Persona Creation
Personas are based on demographic, psychographic, behavioral actions and market trends to define personal characteristics, professional interests, motivations and decision patterns.
How Do I Engage a Persona?
Communication strategies are adjusted to interact in a manner that appeals to each persona while technical audience analysis and market segmentation tools allow targeted outreach to specific audiences across multi-screen experiences.
Digital Readiness Level
What is Digital Readiness Level? (DRL)
We utilize DRL: an adapted variant of NASA’s tech readiness level (TRL) model of scoring organizational capabilities. DRL allows us to understand where a current customer is currently operating at and provides methods of integration for sales, product development, customer engagement, influencer advocacy, and market growth.
Our Strategic Partners
We are enabled by a number of technology and service partners covering dozens of industries.