Posts

Video Editing Tools on a Budget

As a follow-up to my equipment list to what is in my HD mobile video kit, I wanted to discuss some of the affordable video software that is available.

I use every tool on this list. Some of them don’t fit my exact needs as an individual (but they do fit client needs.)

[stextbox id=”info”]To give an idea of my experience with tools like this, I also use some higher end video software such as Adobe After Effects, Premiere, and Lightwave. All of these higher end tools are great, but unless you do video work every day it is hard to justify spending thousands of dollars in software.[/stextbox]

So here are some of my favorite budget video editing tools broken into three segments: desktop software, online tools, and iPad/Touch apps.
These tools range from $2 to $150. Read more

Social Media or Site Design? Questions to rethink your model.

As part of our on-going work developing leading online business models, several business partners wanted basic site re-design thinking that this would “fix their internet woe”

It doesn’t take too much consideration to realize that most executive teams want several things from the web:

  • Increased traffic
  • More relevant traffic
  • Better exposure on the web
  • More sales

While all of four of these elements are fairly basic, there are dozens of questions that define each one of them. Read more

Dangers of Social Media – ask, experience, measure, understand or feel?

This is a personal insight as a social media trainer. I hope you can gain some enlightenment from it.

As the world of social media has accelerated in the past few years, we have been begun to see what I refer to as the ‘wisdom of fire.’

To begin to analyze social media and derive value from the metrics being generated- you have to understand all of the invisible things happening right in front of you.

You also need to understand the inherent dangers of social media. Read more

Background Checks Part II – discrimination, privacy, accuracy and compliance

As a professional, many of us are troubled by the notion that we may be judged by our actions, our history, our lifestyle, or the people we associate with.

In some cases we go through great lengths to create separation between our personal or public lives, even creating multiple silos within our personal and professional lives to create harmony and goodwill in our conversation.

Using myself as a personal example: I am the person who can have almost any conversation on almost any topic. I have a thick skin that is supported by a multi-faceted personality with humor, morality, and respect at its core. I have had the benefit of dealing with life and death crisis situations, personal tragedy, and industry changing business problems. With that said, I can talk to almost anyone on any subject.I know when to admit to things I do not know, and when to ask the hard questions.

The social media world creates a strange track history of my interactions with these conversations. I have a personal poetry site that doesn’t have a thing to do with my business life, and like every other person: my friends have a myriad of personal beliefs ranging from extreme religion to activism.

With such a varied personal and professional background, the web audience at large could dig into any particular silo and eventually find something they do not agree with… but they can also see a breadth of experience. Read more

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social-media-consultant

 1 hour – $247

This is an official way to engage with me in a detailed conversation.

I’ll engage with you in a variety of ways ranging from strategic advice to hands on technical optimization strategies. I’ll take a look at your business case scenario and give you a formulated, useful response with a direct one-on-one conversation.

I’ll also sign off on a typical non-disclosure agreement.
I won’t discuss your inquiry with others unless you approve of it beforehand.
This is helpful if you are seriously looking to make a game changing move.
Additional hours are billed at $195 (or per the schedule below.)

By paying me, we are in a client / consulting contract. I will do everything possible to provide you with the best service possible.
You can find a partial list of clients and organizations here.

 Why $247?

My time. Corporations, Venture Capital firms, and stealth mode projects ask me to look at online business projects all the time. I always provide well-rounded insight, connect valuable business intelligence, and provide worthwhile value.

My experience.  Based on hundreds of past projects and research projects I’ve collected a tremendous volume of archived information and the ability to make qualified expert observations. I’m the ideal person to speak to if you want to ask a question about where a market is, where it is going, or what you should target.

My connective ability. As a business trainer and presenter I’ve educated thousands of people from a variety of industries. I have an understanding of the who, when, where, why, and how of different new media elements affect business markets.

My network. I work with “A Players” who are serious over-achievers. While I will never sell access to my network, I will make appropriate introductions if and when they are appropriate (as a side note, I also know how to create an influencer or lead list with an outreach strategy in my sleep.)

My toolkit. I’m not just a crazy guy rubbing two sticks together hoping something will happen. I have a vast collection of high-end tools ranging from actual hardware to data plans costing thousands of dollars each month.

Budget Options

If you would rather get more hours:

  • 1 hour = $247
  • 3 hours = $495 ($165 per hour)
  • 8 hours = $1,250 ($156 per hour)
  • 40 hours = $5,500 ($137 per hour)

Monthly Retainers (minimum 90 day, billed up-front)

  • 1 hour phone + 4 hour behind the scenes work = $495 monthly
  • 2 hour phone + 8 hour behind the scenes work = $985 monthly