Posts

PII 2012 – Brand Reputation: The Role of Privacy in Communication

I’m looking forward to moderating a panel at the Privacy Innovation Identity
conference( PII 2012 ) next week.

Join our panel on Tuesday the 15th to hear a great conversation and engage the experts.

Brand Reputation: The Role of Privacy in Communications

•    Moderator: Barry Hurd (Linkedin), Managing Director, Epiphany Metrics @BarryHurd
•    Mary Ludloff (Linkedin), VP, Marketing, PatternBuilders @mludloff
•    Leigh Nakanishi (Linkedin), Privacy and Security Strategist, Edelman @LeighNakanishi
•    Mike Whitmore (Linkedin), President, Fresh Consulting @MikeWhitmore Read more

Social Media or Site Design? Questions to rethink your model.

As part of our on-going work developing leading online business models, several business partners wanted basic site re-design thinking that this would “fix their internet woe”

It doesn’t take too much consideration to realize that most executive teams want several things from the web:

  • Increased traffic
  • More relevant traffic
  • Better exposure on the web
  • More sales

While all of four of these elements are fairly basic, there are dozens of questions that define each one of them. Read more

EVENT: BuzzRE Portland – technology for the real estate industry – June 3rd

If you are a real estate professional in the Washington / Oregon area, I encourage you to take a day trip to Portland and join me at BuzzRE on June 3rd. This event is a huge steal for anyone in this niche, as a few of the professionals I will be presenting with have some amazing insight to different sections of the “real estate puzzle” and this is the chance to hear it all in one spot.

I will be presenting on the niche of real estate brand and reputation, discussing tactics and strategies for defending professional “real estate” that relates to your business, along with proven methods of driving more business using reputation assets.

BuzzRE includes a variety of other talented speakers that include:

Jeff Turner: Jeff is a serial entrepreneur and a seasoned business executive of 20 plus years. In addition to his role as President at Zeek Interactive, Jeff is the founder and creative force behind Real Estate Shows and widely regarded as one of the foremost experts on social media marketing strategy and execution, and a sought after conference speaker on topics related to emerging technologies.

Dustin Luther: Through 4realz.net Strategies, Dustin helps real estate companies develop internet marketing strategies to better reach their audiences. Ever since he launched one of the first real estate blogs, Rain City Guide, nearly five years ago, he’s been a prominent voice in educating real estate professionals on how to improve their online marketing having been a featured speaker at countless national and local events.

Joel Burslem:  Joel was the founder of the Future of Real Estate Marketing blog which was acquired by Inman News in 2007. Named one of the Top 25 Most Influential Real Estate bloggers in 2007 and 2008, Joel regularly speaks about technology and real estate marketing to audiences across the nation and he is frequently called upon to comment on these subjects by mainstream media like New York Times, BusinessWeek, International Herald Tribune and the Wall Street Journal.