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11 Aug Posted by Barry in Online Reputation, Uncategorized | 2 comments

SuperMedia online reputation management tool… not.

Perhaps a Supermedia online reputation tool can save the corporate reputation. In January of this year, SuperMedia came out of the ashes of Idearc’s bankruptcy filings. You can read about how people feel about the SuperMedia scam or my own personal viewpoint on how leadership at SuperMedia seems to dodge brand/reputation bullets: SuperMedia, Idearc, Verizon,...

10 Feb Posted by Barry in Tweets | Comments

barryhurd: RT @ceoreputation Should CEOs and Executives use social media http://bit.ly/d92uXl #reputation #ceo

barryhurd: RT @ceoreputation Should CEOs and Executives use social media http://bit.ly/d92uXl #reputation #ceo View full post on Twitter / barryhurd

03 Feb Posted by Barry in Tweets | Comments

barryhurd: Free BuzzProfile rep & brand tools – simple and straightforward http://buzzprofile.com #reputation #brand

barryhurd: Free BuzzProfile rep & brand tools – simple and straightforward http://buzzprofile.com #reputation #brand View full post on Twitter / barryhurd

20 Jan Posted by Barry in Tweets | Comments

barryhurd: Interesting take on 1982 reputation crisis with Tylenol http://bit.ly/7NGHTu

barryhurd: Interesting take on 1982 reputation crisis with Tylenol http://bit.ly/7NGHTu View full post on Twitter / barryhurd

19 Jan Posted by Barry in Online Reputation, Reputation Management | 9 comments

Protecting your reputation

One of the reasons that my research is so intensive is that the very root element of business I appreciate most is reputation. Unfortunately (and fortunately) reputation affects every business element, crossing over dozens of different objectives and dealing with contamination from both personal and professional sources. Needless to say, it is incredibly complex. To...