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Seattle News and Social Media – Part II – Keywords

If you read part I of Seattle News and Social Media, you are probably beginning to ask some of the right questions about how news drives traffic and attention. As we dive deeper on how Seattle News is consumed, we need to understand how keywords are related to it. This section will cover some strategies …

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Post Trade Show Checklist 401

One of the benefits of coming out of a Fortune 50 corporate background is the massive number of high-end trade shows and conferences I had the chance to attend, present, and exhibit at. I am privileged to have watched some truly talented sales/marketing teams plan, produce, and execute comprehensive event plans. We have to keep in mind that the fundamental basis for attending an event is to display your best… and have everyone on your team needs to be “game on.”