When trying to get your business, many digital firms act like sex starved singles prowling for a one night stand. They get dressed up, tell you everything you want to hear, and try to glorify every statement so that you make an impulsive decision. What they don’t tell you is the truth.
What happens when you don’t know what components make your business? If I told a professional chef that they had to make a five course meal using ingredients they’ve never seen before, the reality is that most professionals would gracefully decline the job. In the world of social media I see things on a weekly...
Video Training has a lot to do with thinking strategically and following through with an execution plan. One way to attract some attention to your website, company or blog is to create some web video. By creating some video content you can often rank for poplar keywords on search engines, generate additional buzz on social...
Starting a new idea from scratch is never an easy thing to do. One of the biggest hurdles to overcome is thinking about design and image. As your idea becomes more tangible you start asking questions about elements of your soon-to-be brand and how they integrate with your vision: what colors should I use? what...
Getting a visitor to your website is only half the battle. Once someone is on your site, using visitor tracking to identify demographics and behavior is critical: who they are how they got there what they are doing why they are making decisions are they worth converting? In this epic fight for understanding the web...
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