Archive

Reputation Management – When Your Name is Dangerous

Reputation management extends beyond simple reviews of personal names and corporate brands. Reputation management is not limited to simple search engine optimization or negative press online. The basic act of ‘finding things’ through search engines and social conversation  on services like Twitter and Facebook creates a huge opportunity for malicious individuals to make a lot …

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Competitive Intelligence and social media security

Last week I had the opportunity to co-present the topic of competitive intelligence, social media security and corporate policy at SecureWorld with Lewis McMurran –  VP of Government and External Affairs at the Washington Technology Industry Association ( @lewismcmurran ) Attendees packed into the room and left standing room only. Unlike my other workshops on …

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Reputation Management from the Muppets Point of View

There are a lot of different ways to look at online reputation management. As a trend, the topic (some would say crisis) of reputation management is going through some really interesting transitions. I have been writing about the topic of online reputation for almost a decade, ranging from offering professional domain names to ceo reputation …

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